I got started doing marketing and graphic design while working as an actress in NYC. I helped found a theatre company and spent a lot of time working on marketing campaigns, including designing print pieces like postcards, playbills and posters as well as digital graphics for social media and PR opportunities.
I realized quickly that I actually LIKED what I was doing a lot more than working in theatre! So I went back to school and picked up an A.A.S. in Digital Communications & Transmedia, a pioneering program at SUNY Fulton-Montgomery Community College in upstate New York that focused on design across multiple channels. I was one of 200 students across all SUNY schools to receive a SUNY Chancellor award for academic success in my second year.
After graduating, I moved to Boston and immediately found a job as a production artist for Road Scholar, a non-profit educational travel company for boomer adults and older. Recently I was promoted to Digital Content Specialist, and I spend most of my time producing digital content for Road Scholar's email campaigns, website, blogs, and discussion boards.
In my spare time, when I'm not freelancing or I love exploring the beautiful historical city of Boston.
March 2018: NEMOA Spring Summit
I'll be speaking about Road Scholar's initiatives to leverage user data to deliver customized email content, and how that impacts design. Come check it out, and say hi to me!
Learn more about the NEMOA Spring Summit