Digital Content Specialist
- Design and deploy content (graphics & text) across multiple digital channels, including customer website, email, blogs, discussion boards, and digital trigger communications.
- Translate ideas and manuscripts into polished digital content.
- Establish processes for, manage and execute digital content projects guided by editorial calendars.
- Act as point-person and in-house expert for digital content platforms and supporting software, including Episerver, Imagevault, Oracle Responsys, Salesforce, Telligent, and others.
- Suggest test scenarios for email, social and web campaigns.
Road Scholar Website
Road Scholar Blogs and Discussion Boards
- Layout blog content (Telligent), edit and upload photos, research and assign SEO keywords and phrases based on manuscript.
- Designed Achievement Badges for users with certain milestones.